Celebrating 50 Years of Success - The NRTC Fresh Journey!

  • Publish date: Friday، 04 November 2022

Founded as a small family business in 1973, NRTC Fresh has been an inspirational triumph of leadership by expanding into an industry-leading multimillion-dollar Holding Group and serving as one of the most trusted fruits and vegetable providers in the Middle East.

With multiple awards, accolades, and accreditations, 100 exclusive trading partners across the globe, 2,000+ employees, 400+ vehicles in its fleet, and the most advanced technology to produce over 400 tonnes of fresh produce daily from 6 continents, NRTC Fresh determinedly strives towards achieving paramount excellence keeping its fundamental mission at the forefront; to deliver the freshest and highest quality of products to its customers.

In celebration of its fiftieth year, NRTC Fresh gifts all its customers the chance to win AED 500 worth of vouchers from now until 31st December 2022!

This occasion represents more than merely a celebration of success but also commemorates the journey through fifty years of building abundant relationships with customers, employees, partners, and the community, within the country and across borders! Fifty years of NRTC Fresh equals a celebration of being a part of the community, giving back, watching it grow and evolve, and being a part of its story!

With a strong emphasis on innovating for modern lifestyles, catering to global trends and creating new mediums for consumers to enjoy fresh fruits and vegetables, NRTC Fresh has adapted and been receptive to its customers' ever-evolving needs. This is clearly reflected through their product diversification extending to pre-cut and pre-packaged fruits and vegetables, single, double, and family pre-boxed packs, seasonal baskets, gift platters, fruit cakes, and so much more. Additionally, they ensured that the utmost convenience is delivered right to their customers' doorsteps while remaining easily accessible by leveraging the power of digital communications and unveiling new channels including their eStore, the NRTC App, WhatsApp ordering, and more with the continued promise to deliver the freshest produce!

Over the last five decades, NRTC Fresh has earned the prestigious HACCP Certificate, the coveted ISO 22000 - 2005 certification, the Dubai Pioneers Award for two consecutive years, the Dubai Municipality Award, and several more - but their most prized award remains the continued trust and loyalty of its customers, year after year, which has been the pivotal reason for their success.

They are proud to have a diverse clientele that includes the region's most pristine hoteliers, premium gourmet catering groups, private hospitals, supermarkets, and wholesalers, among several others.

It is with immense pleasure and pride that NRTC Fresh announces its 50th anniversary and to celebrate this milestone event, as a gesture of their gratitude, all customers are gifted a chance to win AED 500 worth of vouchers when they shop items of up to AED 200 from the NRTC App and website!

Simply visit their website or download the NRTC App, and choose from over 700+ products ranging from the freshest fruits, vegetables, organic produce, pre-packed baskets, fresh blooms, gift platters, juices and so much more, following which you can schedule your delivery on the date and time of your preference! Plus, they’re also hosting several competitions via their social media platform for the next few months with exciting prizes up for grabs! Go on, you are cordially invited to be a part of this grand celebration!

NRTC confidently strides forward into the next fifty years, with a steadfast determination to materialise their future plans, and projects, while continually transforming their way of thinking, leading, and designing lives for future generations!

About NRTC Group 

Established in 1973 with a mission to provide the highest quality products and commit to the highest levels of standards, the Nassar Al Refaee Trading Company is one of the Middle East's leading importer and exporter of fresh fruits and vegetables.  

The online store offers a wide variety of fruits, vegetables, juices, and organic products, as well as a large number of creative gift products including fruit baskets and e-gift cards. Moreover, the store offers a variety of pre-packed and pre-cut fruits and vegetables.  

The NRTC Group is famous for its tireless efforts in the fruits and vegetables market through exceptional customer service, affordable prices, and commitment to the highest quality standards on the level of products and processes.  

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