PUMA and Helly Hansen Come Together For a Collection Big on ’90s Vibes
Move over Lil Nas X and Billy Ray Cyrus- we’ve got a new favourite unlikely pairing. PUMA and Helly Hansen have decided to join forces for a collection that’s pretty much a dream come true for anyone still hung up on ’90s culture (i.e. all of us). As both brands had an indelible impact on streetwear during Will Smith’s favourite decade, the mash-up actually makes perfect sense.
With an emphasis on PUMA’s casual, athletic vibe and Hansen’s technical