SKIMS is Finally Here: Kim Kardashian’s Brand Opens Its First Dubai Store
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After years of online-only shopping, SKIMS just went physical at Mall of the Emirates.
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Dubai shoppers, this one’s big. SKIMS has officially opened its first physical store in Dubai, and yes — you can finally try things on before buying.
The American shapewear, loungewear, and swimwear brand opened at Mall of the Emirates on December 22, marking its first brick-and-mortar presence in the UAE.
From Online-Only to In-Store Shopping
Until now, SKIMS was only available in the UAE through Ounass, under the Al Tayer Group. That meant scrolling, guessing your size, and hoping for the best.
Now? You can walk in, feel the fabrics, try on the fits, and leave with your purchase the same day.
What You’ll Find in the Store
Expect all the SKIMS staples that blew up online — sculpting bodysuits, smoothing underwear, everyday bras, comfy loungewear, and swimwear.
The brand, co-owned by Kim Kardashian, is known for its body-inclusive approach and size range, which is a big reason it’s become a global favorite since launching in 2019.
Dubai’s Retail Scene Is on a Roll
SKIMS joining the Dubai mall scene comes at a time when global fashion brands are moving in fast. With names like Primark and Ulta Beauty also gearing up or recently announcing UAE launches, Dubai’s retail lineup just keeps getting better.
For shoppers in their 20s, this means fewer shipping fees, fewer returns — and way more reasons to hang out at the mall.