Watch & Jewellery Middle East Show Is Back with 500+ Global Brands

  • Publish date: Monday، 22 September 2025 Reading time: 1 min read

Over 500 exhibitors and global brands set to shine at the Watch and Jewellery Middle East Show.

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The Watch and Jewellery Middle East Show is back for its 56th edition, running from September 24 to 28 at Expo Centre Sharjah. This year, more than 500 exhibitors from 21 countries will showcase luxury collections of gold, diamonds, gemstones, and timepieces.

New Names on the Floor

Australia, Myanmar, and Pakistan are joining the exhibition for the first time, adding to the event’s growing global reach. In total, international players make up over 68% of this year’s participants.

Regional and Global Powerhouses

Big names from Italy, India, Türkiye, the US, UK, Japan, and more will join strong regional representation from the UAE, Saudi Arabia, Egypt, and beyond. Visitors can also expect national pavilions from jewellery hubs like India, Singapore, and Thailand.

What Visitors Can Expect

The five-day show promises exclusive designs, luxury watches, and the latest jewellery trends. Organizers say it’s a top spot for enthusiasts, brands, and buyers to connect, explore, and shine.