Unlock Dubai Deals with My Emirates Boarding Pass: Save Big in UAE

  • Publish date: Thursday، 11 September 2025 Reading time: 4 min reads
Related articles
Your Emirates Boarding Pass Just Got an Upgrade — It’s Now a Discount Card
7 UAE Cards and Passes You Can Save in Your Phone Wallet
Emirates Advises to Arrive 3 Hours in Advance from 19th November

Unlock Dubai’s Best Deals with My Emirates Boarding Pass

If you're flying to—or even transiting through—Dubai with Emirates, don’t discard your boarding pass once you disembark. Why? Because it doubles as your ticket to remarkable savings across a wide array of experiences. This program, My Emirates Pass, transforms your boarding pass into a powerful discount card, unlocking deals at hundreds of venues all across Dubai and the wider UAE. 

Validity and How to Use It

  • Summer 2025 Program: Valid from 1 April to 30 September 2025E 

  • Winter Offers: There was a similar program from 1 November 2024 to 31 March 2025, during which a range of winter-themed discounts were available. 

  • Simply show your printed or digital Emirates boarding pass, accompanied by a valid photo ID, at participating venues. A screenshot is recommended if your mobile boarding pass might vanish after landing.

  • The pass is personal and non-transferable—it works only for the person named on it. 

  • Use it multiple times, across venues, as long as you're within the program’s active period. 

Where You Can Save: Top Categories and Examples

Theme Parks & Attractions

  • Up to 30% off tickets to IMG Worlds of Adventure and Legoland (Dubai & Water Park).

  • About 20% off at Aquaventure Waterpark (Atlantis, The Palm).

  • Discounted entry to the Burj Khalifa’s ‘At The Top’ observation deck.

  • Additional savings at City Sightseeing, Dubai Parks & Resorts, and the Vision Pavilion at Expo City Dubai.

Wellness & Spas

  • 30% off 90+ minute treatments at Sofitel SPA with L’Occitane (Sofitel Dubai The Palm).

  • 20% off select treatments at the Ritz-Carlton Spa.

  • Many more spa offerings across the city also feature discounts under this program.

Leisure & Tours

  • 30% off a 1-hour Dubai Marina tour with Xclusive Boats Charter.

  • Discounts available for golf resorts, hotel pool and beach access, desert safaris, and Marina cruises.

Car Rental & Travel

  • 30% off with Europcar in Dubai on car rentals.

Retail & Dining

  • Savings at dozens of popular retail brands, including Birkenstock, Dune London, Tommy Hilfiger, and more—typically 15% or more off.

  • Extensive offers at restaurants and leisure outlets throughout the UAE.

Sample Venues Where the Offer Applies

Here’s a curated list of standout venues and experiences where you can redeem My Emirates Pass discounts:

  • IMG Worlds of Adventure – Thrilling themed park with a 30% discount.

  • Legoland Dubai & Water Park – Perfect for families, also offering 30% off.

  • Aquaventure Waterpark (Atlantis, The Palm) – Enjoy 20% off entry.

  • Burj Khalifa – At The Top – Observation deck entry discount available.

  • Sofitel SPA with L’Occitane – Indulgent 90+ min treatments at 30% off.

  • Ritz-Carlton Spa – Relax with a 20% discount.

  • Europcar Dubai – Lower rental rates with 30% off.

  • Xclusive Boats Charter – Savor Dubai Marina with 30% off on boat tours.

  • Retail favorites like Birkenstock, Dune London, Tommy Hilfiger and more—expect 15%+ off.

User Feedback & Seasonal Extensions

Travel blogs and local forums affirm the program’s convenience:

  • Visitors enjoy savings at hundreds of restaurants, retail outlets, and leisure spots across the UAE.

  • On Reddit, users highlight the mounting interest in such discounts—but beware of attempting fraud:

    “It’s called fraud.” – Reddit user engageddread

Important note: The summer 2025 program runs through 30 September 2025. Keep an eye out for the Dubai Shopping Festival (12 December 2025–19 January 2026), during which the pass may continue to unlock seasonal offers.

Tips for Smart Use

Tip Details
Keep your boarding pass safe Whether physical or digital—carry it with ID and/or take a screenshot.
Always carry your photo ID Required to confirm the boarding pass belongs to you.
Check offer specifics Discounts range from 10%–50%, some are BOGO; check each partner’s terms before visiting.
Use more than once Offers are reusable across different venues or multiple visits.
Book ahead where possible For popular experiences like Burj Khalifa or theme parks, reservations can be essential.

In Summary

My Emirates Pass transforms your Emirates boarding pass into a versatile discount tool across Dubai—from adrenaline-pumping theme parks to serene spa escapes, scenic boat cruises, retail deals, and beyond. Valid through 30 September 2025 for summer, and potentially extending through festivals like Dubai Shopping Festival, it’s your key to stretching every dirham further on your Dubai journey. Just present it with ID and get ready to explore, unwind, and shop—at a seriously discounted rate.

Related articles