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From Employee to Entrepreneur: The Rise of Sanjai Pirkash and GH Group

From humble beginnings to a thriving design empire — how Sanjai Pirkash built GH Group on innovation, quality, and client-first values.

  • Publish date: Thursday، 11 September 2025 Reading time: 7 min reads Last update: Monday، 06 October 2025
From Employee to Entrepreneur: The Rise of Sanjai Pirkash and GH Group

From Employee to Entrepreneur: The Rise of Sanjai Pirkash and GH Group 

In Dubai’s fast-paced world of design, interiors, and luxury finishes, competition is fierce and reputations are hard-earned. Yet, in just a few years, Sanjai Pirkash has transformed from a young civil engineering graduate with no local connections into the driving force behind a multi-division powerhouse delivering premium flooring, interiors, turnkey solutions, Concrete products manufacturing, Real Estate and Media Marketing across the UAE and beyond. 

He began his journey with Good Hand Stones and Concrete Flooring LLC, specializing in surface finishes like Exposed Aggregate, Stamped Concrete, Micro-cement, Antique Bricks, Resin Bound and more. With increasing demand, he went on to establish his own manufacturing facility of Bricks and Concrete products, ensuring quality control and scalability. 

What sets his journey apart is not just the scale of his achievements, but the principles that shaped them: honesty, hard work, and an unshakable belief that in business, people come before profit. Guided by his personal motto — “Where You Matter” — Sanjai’s rise is a story of grit, sacrifice, and strategic vision. 

Coming to Dubai — Dreams Without Borders 

A civil engineering graduate from Sindh, Pakistan, Sanjai carried with him a deep belief in honesty, hard work, and personal integrity. Limited opportunities at home pushed him to seek a professional environment where these values could flourish. With encouragement from a friend, he moved to the UAE — and within three days, secured his first role with Saif Belhasa Holding in Sharjah. 

It was a beginning, but not the destination. Sanjai was determined to grow his knowledge alongside his career, and soon relocated to Dubai, entering the decorative concrete and construction sector. 

MBA by Night, Construction by Day, and a New Family in Between 

Balancing a full-time job with Masters in Business Excellence program at Middlesex University Knowledge Village, Sanjai’s days started on construction sites and ended in classrooms from 6am to 10:30 p.m. Assignments filled his nights. In the midst of this grind, he married — and proudly attended his graduation ceremony with his wife and infant son. 

“It was a moment of pride I’ll never forget,” he recalls. 

When the Pandemic Hit — Sacrifice Became Leadership, A Crisis that Forged a Leader 

Then came 2020 — the year the world changed. The COVID-19 pandemic brought businesses across the globe to a standstill, and the company Sanjai worked for was no exception. Two of the three partners left the UAE, operations came to a halt, and salaries were frozen. It was a time of immense uncertainty — both professionally and personally. 

But Sanjai wasn’t ready to give up. 

For nine long months, he kept the company afloat, paying his employees’ salaries from his own credit cards — without taking a single dirham for himself. 

“I didn’t take a salary for 9 months. I paid the team from my credit cards because I knew if I stepped away, the company wouldn’t survive.” 

His unwavering commitment didn’t go unnoticed. The remaining partner, recognizing his dedication, offered him a choice: take over the company rather than letting it shut down. A closure that would’ve meant over AED 1 million in unsettled dues and liabilities. 

With the support of a close friend, Vinesh Kumar, Sanjai took the leap. In December 2021, they acquired the company — marking the beginning of a remarkable new chapter. 

The Rise Behind the Brand — More Than Just Concrete 

Under Sanjai’s leadership, Good Hand Stones and Concrete Flooring LLC didn’t just survive — it scaled. Since taking over, Sanjai has transformed the business into a dynamic group with multiple divisions: GH stands for “Good Hand” — and everything Sanjai touches aims to reflect that name: craftsmanship, trust, and care. 

  • Stones & Concrete Manufacturing factory in Umm Al Quwain (2022) – Vertical integration for quality control and production scale. 

  • Joinery Factory (2025) – For in-house furniture, cabinetry, and custom woodwork. 

  • GH Realty (2025) – A new venture to offer real estate solutions to complement GH Group's design expertise. 

  • Times of Dubai (2025) – A premier UAE news portal providing accurate and timely coverage on local, regional, and global events.  

Trusted by Icons 

Good Hand SCF and GH Interiors portfolio includes some of the UAE’s most prestigious projects:, Jumeirah Beach Hotel, Dubai Mall, Souq Madinat Jumeirah, Expo 2020 Dubai, Sofitel Palm Jumeirah Bluewaters Island, Arada Developments, and private resorts from Oman to Zanzibar. 

“Our clients trust us not just for what we build, but for how we build it — with honesty, transparency, and full accountability,” says Sanjai. 

Going Digital — A Strategic Shift 

Recognising the power of visibility, Sanjai invested early in social media and digital branding. The result: heightened market presence, a premium client base, and a brand identity that stands apart from traditional competitors. 

Where You Matter— More Than Just a Slogan 

Every decision Sanjai makes — from product quality to employee welfare — stems from one guiding principle: Where ‘You’ Matter. 

“Where You Matter”. 

This is not just a slogan for Sanjai Pirkash, founder and CEO of Good Hand Stones and Concrete Flooring LLC — it is the guiding principle behind everything he has built. His rise from a civil engineering graduate in Pakistan to the head of a multi-division design and finishes group in Dubai is a powerful story of perseverance, sacrifice, and vision 

The Mission Ahead: Quality, Transparency, and Client Satisfaction 

Sanjai’s mission is clear: to deliver Premium Design, Landscape, Flooring, and Interior Solutions with zero compromise. 

“Our goal is to give clients what they need — The Right Product, No Hidden Costs, Total Clarity. We believe in full transparency and delivering the experience they deserve.” 

Final Words from Sanjai Pirkash 

“UAE and its leadership played important role in my life. Success doesn’t come easy — but it comes to those who stay honest, work hard, and never forget who they’re working for. For us, every client, every employee, and every partner matters. That’s why our motto is, and always will be, Where ‘You’ Matter”. 

“You don’t need to start with money,” he says. “Start with faith in yourself, with values, and with a reason bigger than you. If you give people your honesty, they’ll give you their trust.”