"100 Million Meals" Campaign Hits 78% in First Week

  • Publish date: Sunday، 18 April 2021
"100 Million Meals" Campaign Hits 78% in First Week
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The UAE’s ‘100 Million Meals’ campaign achieved 78 percent of its target within the first week its launch.

The Ramadan campaign aims to provide food parcels to disadvantaged communities across 20 countries in the Middle East, Asia, and Africa.

"100 Million Meals" Campaign Hits 78% in First Week

So far, the initiative raised more than AED78 million, equivalent to providing more than 78 million meals.

Food distribution has already begun in several countries including Jordan, Egypt and Pakistan, with aims to provide food parcels enough to prepare 100 million meals across 20 countries.

Every AED1 donated helps provide one meal for beneficiaries in targeted countries including Sudan, Lebanon, Jordan, Syria, Sierra Leone, Ghana, Pakistan, Egypt, Palestine, Bangladesh, Tanzania and Angola.

The World Food Programme will help provide 20 percent of the campaign’s food parcels to refugee camps in Palestine, Jordan, and Bangladesh, while the Food Banking Regional Network is securing food parcels to target groups in 13 of the targeted 20 countries.

Massive donations continue to pour in from individuals, companies and entities inside and outside the UAE.

"100 Million Meals" Campaign Hits 78% in First Week

In collaboration with international and local partners, MBRGI is working to ensure food parcels reach to the people most in need of support. Beneficiaries are identified based on accurate, updated and integrated databases.

Individuals and companies can donate in four easy ways:

First, on the campaign’s website www.100millionmeals.ae; second, via making a transfer to the designated bank account through Dubai Islamic Bank (AE08 0240 0015 2097 7815 201); third, by sending "Meal" by SMS on the specified UAE numbers (Du or Etisalat) listed on the website; fourth, by contacting the campaign call center on the toll-free number 8004999.

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