Your Complete Guide to Dubai Summer Surprises 2023

Dubai Summer Surprises (DSS) 2023 is back with an array of exciting events, exciting shopping opportunities, and a wide range of fun-family entertainment options.

You will have the chance to visit your favorite malls during DSS for not-to-miss offers and exciting family entertainment. Don't miss out on exclusive deals, surprises, competitions, and chances to win while you shop!

What is Dubai Summer Surprises (DSS) event?

Dubai Summer Surprises, an annual summer shopping extravaganza held in Dubai, is organized by the Dubai Festivals and Retail Establishment (DFRE). Lasting for several weeks, this event presents an opportunity for shoppers to indulge in an extensive selection of discounted products. With its global appeal, the sale gathers visitors from various parts of the world, who can enjoy tax-free shopping and avail themselves of exclusive offers on well-known brands.

What is the date and duration of the Dubai Summer Surprise event for 2023?

From 29 June to 3 September 2023

Where is Dubai Summer Surprise Event taking place?

Citywide in Dubai, UAE.

What are the special deals of Dubai Summer Surprise 2023?

Beyond exceptional discounts, the largest shopping extravaganza of the season offers many including:

• 24-Hour Hotel Surprises
• Modhesh World 2023
• 12-hour sale at Majid Al Futtaim Mall
• Amazing discounts and offers
• Attractive prizes 
• Staycation offers
• Yes Reward

Everything You Need to Know about Dubai Summer Surprise Event

DSS 2023 returns with a fantastic lineup of attractions, including exciting events, special offers, and promotions. Shoppers can look forward to incredible deals, mega raffles, kids' character shows, enticing staycation offers, prize draws, live entertainment, and more. With exciting prizes up for grabs across Dubai's malls, this season promises an unforgettable experience for visitors.

Exciting Events and Huge Sales

500 brands and approximately 4,000 outlets are expected to participate in the event. During the opening weekend of Dubai Summer Surprises, Majid Al Futtaim malls, such as Mall of the Emirates, City Center Mirdif, City Center Deira, City Center Me’aisem, and City Center Al Shindagha, will offer discounts of up to 90% across their establishments.

Share Rewards participants will have the chance to enter a draw for one million Share points by scanning receipts totaling at least Dh300 through the Share application. The draw, scheduled for July 7, will determine the lucky winner.

24-Hour Sale

Prepare for a 24-hour mega sale featuring renowned brands across diverse categories such as fashion, beauty, home, and sport. The sale will start at 10 a.m. Additionally, an exciting Omega watch week will take place from July 1 to July 10, showcasing an exquisite collection of Omega jewelry and watches. Shoppers will have the opportunity to enter a draw to win a Dh30,000 Omega watch or Dh5,000 worth of gift cards.

Brand Categories and Offers during the Dubai Summer Surprises Sale:

Eid Al Adha Grand Prize

By making a purchase of Dh50 on the website or via the Idealz app during the Eid Al Adha weekend, customers will have an additional opportunity to win a grand prize of Dh1 million in cash. Other thrilling prizes up for grabs include a Tesla Model Y, a property in Dubai, one million Emirates Skywards miles, as well as cash prizes ranging from Dh100,000 to Dh500,000.

The Mercedes-Benz Mega Raffle

Participating in this event presents a chance to win Dh25,000 in cash and the opportunity to own a 2022 Mercedes-Benz A200. To enter, individuals can purchase an entry ticket for Dh150, which is available at Enoc and Eppco gas stations, as well as Zoom stores.

Savings Tips

• Free Shipping - You can avail of a free shipping fee during the Dubai Summer Surprise Sale 2023 by using the exclusive coupon code in a particular store offering discounts using a voucher code. 
• Membership Reward - Sign up as a member using your email id and avail of additional privileges and discounts by using your membership discount code at the time of purchase during the Dubai Summer Surprise Sale 2023 by using the exclusive coupon code in a particular store offering the discounts.
• Bank Offer - You can now claim an additional discount by using specific debit/credit cards from particular banks offering discounts by entering the unique coupon code in the specific store providing the offers during the Dubai Summer Surprise Sale 2023 using voucher code.  
• Club The Coupons - The majority of discount codes can also be used with other coupons. To save the most money possible, choose the greatest combos.